Since 1983, still holding water.
Goodwill Group manufactures ISI and BIS certified PVC Pipes, Water tanks and plumbing solutions from our KINFRA Park facility – trusted by contractors, builders, homeowners across Kerala and Tamil Nadu for more than four decades.
Concerns under the Goodwill umbrella
Each brand serves a distinct part of the building materials value chain, backed by shared quality standards.
PVC pipes & fittings for plumbing and agriculture.
uPVC profiles and casement systems for construction.
Manufacturing division of the Goodwill Group, based in Thiruvananthapuram.
Wholesale distribution of premium plumbing brands
Bathroom fittings, Premium Tiles and sanitaryware for modern homes.
TARA Sanitary Wares & Tiles proudly launches its exclusive BOSCH showroom, bringing world-class German technology and premium home appliances closer to customers.
Find the right product for your project
Search by name, or filter by use case, to see the relevant product range instantly.
Plumbing Pipes & Fittings
ISI-certified PVC pipes for residential and commercial plumbing.
View range
Recognised by the bodies that matter
Every product line carries the certifications that dealers, contractors, and government projects require.
Raw Material Testing
Every batch of polymer resin is tested before it enters production.
In-House Lab
Dedicated testing labs at every plant check pressure, impact, and durability.
Third-Party Audits
Independent auditors verify compliance with ISI and BIS standards annually.
Continuous Improvement
Process upgrades are reviewed every quarter across all manufacturing units.
Certified Quality
Every product line is manufactured to ISI and BIS standards, tested in-house before it reaches a dealer shelf.
Manufacturing Scale
Four production facilities across Kerala give us the capacity to fulfil large contractor and government orders on schedule.
Dealer Support
Marketing material, credit terms, and on-ground sales support for our 500+ dealer network.
Four Decades of Trust
Since 1983, generations of Kerala households and builders have relied on the Goodwill name.
Preserving water in its purest form
Our founding mission was never just about pipes and tanks — it's about protecting the water that flows through them, for generations to come.
LLDPE and PVC materials used across our tank and pipe ranges.
Water-safe, NSF-certified materials in every storage product.
Community rainwater harvesting projects supported across Kerala.
Trusted by builders and retailers across Kerala
Since 1983, our promise has been simple: build products that outlast the buildings they go into. That promise still guides every decision we make, across every concern in this group.
Grow your business with Goodwill
Join a dealer network of 1000+ partners with dedicated support, marketing material, and flexible credit terms.
Apply to Become a DealerInsights & News
Practical guides for every build
Tips, how-tos and industry updates from the Goodwill team, covering pipes, tanks, fittings and everything in between.
Frequently asked questions
What products does Goodwill Group manufacture?
PVC pipes, electrical conduits, adhesives, garden and suction hoses, water tanks, septic tanks, and — through Tara Sanitarywares & Tiles — sanitaryware and tiles.
Are Goodwill products certified?
Yes. Our PVC pipes are ISI marked and BIS licensed to IS 4985, our conduit pipes to IS 9537 (Part 3), and our quality management system is ISO 9001:2015 certified.
How do I become a Goodwill dealer?
Use the "Become a Dealer" form on this page. Our team will review your application and get back to you.
Where is Goodwill Group's manufacturing based?
Our primary manufacturing facility is at Kinfra Park, Kazhakkoottam, Thiruvananthapuram.
Does warranty coverage vary by product?
Yes — warranty terms are specific to each product and are listed on that product's own page.